TIPS HOW BUSINESSES USE ANIMATION FOR MARKETING | iNext Web and SEO

In this fast-paced world of today, people get overwhelmed by the enormous number of emails, texts, social media pitches and of course too many ads. Businesses are well-aware that these ads are everywhere. Intelligent marketers know that potential clients get bored with mundane and boring information. They need entertainment and colors in their life. With such changed dynamics of the customer, how can you grasp their attention? By deploying animation in your marketing strategy!

Viral animated videos possess the power of delivering powerful messages and colorful graphics in order to increase brand recognition. These animated videos are unique, fun, compelling and grasp the attention of the viewer immediately. Customers of today require something of interest to hold their attention and that’s what animation videos make possible! They are highly captivating and because of the fun element they carry, they are watched by people of all ages.

How to ensure imagination, creativity, and results in your business with animated videos

An increased number of companies have shifted their marketing efforts online to attract as many customers as possible. There are several ways firms include animated videos as an important tool of their marketing strategy. Let’s look at some of the common ways of how businesses reap the potential of this animated medium:

Website

An endless number of businesses are deploying animated videos on their website in an effort to increase their brand recognition alongside improving the search engine’s ranking. Google tends to rank those websites higher which possess rich content such as a video.

Facebook

Currently, Facebook stats show that about 4 billion videos are streamed every day. Bearing such potential, including animated video in your business can bring alleviated traffic to your business. An ever-increasing number of businesses use animated videos to demonstrate their product, promote their brand or simply to create a brand identity.

Emails

Nowadays, animations are effectively used as part of the email marketing strategy. The animation in an email instantly catches the attention of the audience. With animation, you can also effectively use the empty space by showing valuable information such as your product specs.

Television

Probably the best marketing tool till today, animation can make your product easily recognizable and remembered. 3D effects make the message fun alongside carrying important underlying meaning. While this proves to be a rather expensive medium, it proves to be an excellent marketing tool.

Let your marketing efforts speak for itself!

There’s no denying to the fact that animated videos enjoy more viewability than any other marketing tool. While you would like to put facts and figures in front of the customer, doing this will certainly bore the customer and drive him/her away. Get striking animated video made by the leading video animation company, to change the spectrum of your business. There is a number of firms specialize in producing compelling videos so realistically that they look almost real. Don’t wait up for competitors to ride on this bandwagon before you. Take the leap and enjoy exceeded customer traffic with striking video animation.